Manchester Airport Group

Creative partner for a UK-based international airport group

Manchester Airport Environmental Graphic Wall

Client

Manchester Airport Group

Service

  • Advertising
  • Brand Identity
  • Design for Print
  • Graphic Design
  • Signage + Wayfinding

Sector

  • Built Environment
  • Retail
  • Travel

Project

Simpkin Burley are a creative partner to Manchester Airport Group (MAG) and their marketing teams across two of their major international airports, Manchester and Stansted. As well as MAG ‘in-house’ campaigns we have also supplied creative for international travel brands such as Virgin Holidays and Singapore Airlines.

Working alongside MAG’s marketing team, we have created marketing and advertising campaigns, informational designs, promotion for their services and facilities and large scale signage and wayfinding.

Manchester Airport T3 Infographic Wall
Airport Signage Graphic Design
Manchester Airport Flyer
Manchester Airport Price Guarentee Logo
Design Projects with MAG

The Alternative Adviser

A bold and distinctive financial services brand design for a new type of wealth planning consultancy, aiming to do things differently.

Simpkin Burley Brand Identity Design

Client

The Alternative Adviser

Service

  • Advertising
  • Brand Identity
  • Design for Print
  • Graphic Design
  • Signage + Wayfinding
  • Website Design

Sector

  • Finance

Project

Simpkin Burley designed a strong and brand for a UK financial planning consultancy. We used contemporary typography combined with a black and white colour palette to demonstrate a clarity of message. The bold style of the brand instils a strong sense of quality and trust. The concept of plain speaking advice is conveyed by a graphic device inspired by a keyboard shortcut.

The identity was then applied to a comprehensive suite of applications. This including stationery, corporate literature, a website, video marketing, office signage and an advertising campaign, as well as a monthly lifestyle magazine.

The Alternative Adviser Glass Manifestation
Alternative Adviser sign design
Alternative Adviser financial services brand letterhead
The Alternative Adviser financial services brand design strapline
The Alternative Adviser Advertising Campaign
The Alternative Adviser racing car sponsorship logo
The Alternative Adviser Postcard Design for financial planner
The Alternative Adviser Financial Roadmap
The Alternative Adviser Brand Design Business Card
Alternative Adviser financial services brand website design
The Alternative Adviser ESCAPE Magazine Design

Pelham Waterside

A comprehensive residential branding project close to the waterside in Nottingham

Simpkin Burley Sign Design

Client

Big Old House

Service

  • Advertising
  • Brand Identity
  • Design for Print
  • Graphic Design
  • Signage + Wayfinding

Sector

  • Built Environment

Project

Simpkin Burley created a comprehensive residential branding design for Pelham Waterside, a waterside residential development in Nottingham. Working alongside PR & Marketing agency Big Old House, for their client Pelham Homes, the project is designed to appeal to a target market of first-time buyers and families.

An extensive marketing campaign targeted the customer journey of home buying. Brand applications included a launch event, sales brochures, welcome pack, out of house advertising campaigns. On-site signage comprised of 75 metre site hoarding, branded flags, welcome totem sign, for sale/sold signs and even a custom made branded welcome mat!

Pelham Waterside Branded Signage
Pelham Waterside branded Sales Brochure
Pelham Waterside Spot Varnish from sales brochure
Pelham Waterside Nottingham Out of House Advertising from brand design project
Pelham Waterside Branding Guidelines
Pelham Waterside Branded Welcome Mat
Pelham Waterside sales brochure inserts
Pelham Waterside Onsite Signage
Pelham Waterside banner flag design from branding project
Pelham Waterside Nottingham For Sale Sign from branding design project
Pelham Waterside Tote Bag from branding design
Pelham Waterside Hoarding Design
Pelham Waterside Nottingham Map from sales brochure

Wayfinding as a Methodology for Design

Wayfinding Design by Simpkin Burley

Journal Type

Service

Date

Introduction

We believe that wayfinding is more than just a service that we provide. Throughout years in the design industry the way you design a wayfinding project has led us to work in a specific way and had a profound effect on our process. Because of this, we wanted to explain what it is and how it can improve your design project.

London sign design
Wayfinding Methodology
Simpkin Burley Wayfinding Projects
Simpkin Burley Creative Process
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